The Movement Branches out

The life of a bodyboarder is not what people pretend it to be. We are and have no relationship with the surf industry and its simply because we are two different sports. These is nothing wrong with that, its just a reality many people cant understand. Bodyboarders are not your mainstream sporting outfit, it has its own identity. Thats what we love about the sport, we are our own image... Which got us thinking...

Many sports outfits have lived the same struggle. Where the sport itself lived in the shadows of the mainstream outfits. Until one day, they embraced their identity and stood behind it. Today we at Handpicked have spent countless hours researching brand lifestyles and identities. Researching extreme sports histories and origins, we as bodyboarders share a similar struggle with so many extreme sports that it got us thinking, we at HandPicked embrace and promote a certain lifestyle, the very same lifestyle a few other sports live...

So we put pen to paper.... 

There are no rules with HandPicked. Our brand identity is ours and we have built this platform of which we support the lifestyle we promote. HandPicked is not a brand in the shadow of the surf industry, or any industry for that matter, we are our own identity and we are proud of what represent. We are a movement. 

So with all this being said, we began to do some research into a few sports with some hystorical similarities.... 

An extreme Sports Athlete has a certain out look on life. They are a special kind of human. The kind of human people want to watch, follow and support. The kind of person who does the things most are afraid to, the risk taker, the adrenalin junkie. We as a movement as all about this kind of person and lifestyle. So we began to do some digging into the motobike industry....

In comes Travis Holden...

10 Years old and an animal on two wheels. The disregard for fear and his trust in his own ability blew our minds. He has a certain attitude that intreged us, there was something unique about this kid and we knew, this is what we were after.... 

So we set up a meeting with Travis and his family. From the second he walked in, his presence was felt. This kid has something special and we knew, there and then, this kid needs to be on board the HandPicked Movement...

At first it was a little intimidating, we know nothing about the South African Motorbike industry or scene. All we know is what we had researched about the sport as a whole. Trav is so young and we knew that he had something special, so in all honesty, we just wanted to do whatever it took to put pen to paper and brand this kid up! 

So we discussed a few idea's and plans that we would embrace if we were to sign the young gun. Thankfully he and his family were super excited to be apart of the Movement. So it was official, Trav Holden became our first "Non Bodyboarder" to be apart of the HandPicked Team. Hand Picked has officially branched out and couldnt have taken this step without the willingness and drive from Trav and the Holden Family. 

So HandPicked have now branched out into the world of motorbikes. We embrace the lifestyle that these guys live and through Travis are going to explore the world of life on two wheels. 

We at HandPicked are super excited to see this unfold and we are proud to welcome on board , Travis Holden to the HandPicked Movement Team!